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A fantastic article by Executive Director Curtis Bingham fosters new ideas around customer-centric management in the pursuit of better business results. Curtis provides a provocative perspective on customer loyalty and engagement.

This article is the exact reason why a Responsive Engagement Platform is key to building trust and boosting customer satisfaction.  By connecting your customers with knowledgeable staff at the time they need help you will build a fantastic relationship with your customers.  You don’t need the best price to win your customers business, what you need is trust.

Read the full article article at forbes.com

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