experience

Though personalization has been a buzzword for many years, the need for it in retail is more crucial than ever in a world where consumers are inundated with the “digitization” of everything. How do you we know this? Because consumers say so, and there is a stark contrast between the level of personalization that retailers […]

Though today’s hot conversations revolve around the “digitization of everything,” what Engageware’s latest research reveals is that consumers are actually looking more and more to in-person interaction. Engageware recently surveyed 2,064 consumers about their banking experiences, perceptions and behaviors. Nearly half (43%) of respondents indicated that they visit their branch 10 times per year or […]

The Concierge Economy is defined as disruptive brands (such as Uber) providing information at consumers’ fingertips (mobile or web), then providing the service (such as taxi service) instantly, at a reasonable cost. Uber, a ride-sharing service founded in 2009, is now valued at over $50 billion dollars with a presence in 58 countries and 300 […]

Everyone can create a ‘Genius Bar’ customer experience – Interview with Gary Ambrosino of Engageware on creating a personalized customer experience in a retail. Adrian Swinscoe sat down with our very own Gary Ambrosino, to discuss what banks and retailers can do to fight todays showrooming. “Its all about giving customers the personalized attention they […]