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How to create a sustainable digital support engine that costs less, does more, and outperforms the big banks
The pandemic has accelerated mid- and late-stage adopters toward digital banking technology, but the migration wasn’t entirely voluntary. A large group of customers and prospects have been pushed out of their comfort zone — and require more resources and support than ever before.
The customer-led approach that small and mid-sized financial institutions have always taken has become even more important. As we meet customers in new channels of communication, we need to revisit how to serve them best. Unfortunately, what works for big banks is not always sustainable for mid or small-sized banks and credit unions, and their customers.
Download this eBook for closer look at the challenges facing small and mid-sized financial institutions — and practical advice on formulating the right strategy to meet the times.