Personalization In Retail: A Reality Check
Though personalization has been a buzzword for many years, the need for it in retail is more crucial than ever in a world where consumers are inundated with the “digitization” of everything. How do you we know this? Because consumers say so, and there is a stark contrast between the level of personalization that retailers […]
How to Keep Up with an On-Demand Economy
Last Friday, Engageware had the privilege of having Rackspace Futurist, Robert Scoble and Crowd Companies Founder, Jeremiah Owyang, join Engageware’s CEO for a webinar on the On-Demand (Concierge) Economy. The webinar panelists discussed drivers for the on-demand economy and how consumers today expect services and goods at their fingertips. Per the discussion, leading companies are […]