Pensiones Banorte proved retirees will embrace AI banking when the channel is right
Pensiones Banorte proved retirees will embrace AI banking when the channel is right
The challenge was not acquisition. It was relevance. Retirees interact with their pension provider on a narrow set of occasions: payment dates, credit questions, the occasional administrative update. Between those moments, the relationship is largely dormant.
See how they solved it with Engageware Virtual Assistant on WhatsApp:
- 670% growth in consultations after one year and 300% increase in WhatsApp sessions year over year
- $2M+ revenue generated in the first month of the credit application feature launch
- How 43% of all monthly services are now handled by the virtual assistant with 80% customer satisfaction